Peyton Manning's #OmahaOmaha snap count has had much of the football world abuzz over what he means.
The talking heads on ESPN tried to make some sense of it this week, now that it's gone viral.
Of course, it's not really new. Former Chicago Bear Brian Urlacher said months ago that it was code to direct the play the other direction. (i.e. "Omaha" = "Opposite side of field")
Today, Manning finally clued everybody in as to what it means. Well, kind of.
OK, so it's not a punt. Knowing how special teams work around here, that's probably a wise choice.